Book Covers that are Afraid to be Science Fiction
Susan Grant's New Cover Art
Yes, ditto, ditto and ditto.
I can't say it more clearly or more eloquently than the other SFR and SF blogs, but I can add my rant to the long and growing list.
Susan Grant is one of the foremost Science Fiction Romance authors in the industry today. Is it really necessary to disguise her covers so they don't look like Science Fiction Romance? What sort of genius marketing strategy is this?
Maybe someone needs to inform them that it's almost 2010 and yes, Virginia, women do read SFR, and in fact, more women are reading it all the time. Its a subgenre on the rise and set to explode.
What about this cover says SciFiRom? I'm in agreement with Heather at the Galaxy Express that this looks more like an ad for soap or deoderant than a Science Fiction Romance. Would any reader look at this image and think, "Wow, that looks like a great swashbuckling space pirate novel." Or are they more likely to simply pass right by--or maybe look at the cover in puzzlement, then read the blurb and go, "Huh?"
It's a known fact that authors generally have very little input into their cover art because they aren't the experts on what sells a novel. Maybe it's time for that to change, if this is what the "experts" are coming up with.
Let's take a look at a few SFR covers that actually look like the story might be SFR. One glance and--surprise, surprise--the reader will even have a clue what the story is about.
THE OUTBACK STARS -- Notice the dreamy feel of the art and the swirling stars and galaxies in the background. Note the character in a spacesuit. Note the suggestion of a spaceship. Wow, I bet the story is set in the future aboard a ship and centers on the main character pictured, wouldn't you?
Maybe in the not-so-distant future it will become apparent that readers in general (and Science Fiction Romance readers in particular) are not stupid and don't appreciate the marketing mindset that depicting SFR as SFR is a bad thing.
They are also not happy when they pass right by great SFR novels with generic non-specific covers they would have noticed and bought if only the book looked like it might be Science Fiction Romance.
Let's stop the masquerade. Let SFR covers be SFR.